Q4 2020 Performance of Fast Food Apps in the UK

In the fourth quarter of 2020, the fast food industry's digital presence continued to play a crucial role in customer engagement within the UK. Sensor Tower's comprehensive data provides insights into the performance of leading fast food apps during this period.

McDonald’s U.K. showed a significant spike in downloads in the last week of October, reaching nearly 195K, before stabilizing to around 53K to 73K downloads weekly. Weekly active users peaked at over 873K in the same week, with a general upwards trend, ending the quarter with about 734K active users.

The Subway® - Official App experienced its highest number of downloads in mid-October at approximately 143K, followed by a downward trend to about 17K by the end of December. Active users mirrored this pattern, peaking at around 117K and then decreasing to just over 52K.

KFC App UKI - Order & Delivery maintained a steady download rate through the quarter, with a notable increase to 64K downloads at the beginning of November. The weekly active users saw a substantial rise to over 337K in the same period, before leveling out to around 272K by the year's end.

Domino's Pizza Delivery downloads remained consistent, ranging from 28K to 39K weekly. The app's active users stayed above 220K throughout the quarter, ending with around 227K active users in the last week of December.

Lastly, Costa Coffee Club saw its highest number of downloads in the week of October 19th with 39K, afterwards experiencing a downward trend to 20K by the end of December. Active users reached a peak of nearly 294K in mid-October and concluded the quarter with about 254K active users.

As the data from Sensor Tower indicates, the top fast food and fast casual restaurant apps experienced varying trends in both downloads and active users throughout Q4 2020. For more detailed insights and analysis, Sensor Tower's platform offers in-depth app performance metrics.